On episode 042, I speak with Dave Mastronardi, the CEO of the Gamestorming group. Dave is a business-focused strategist and facilitator who sees business challenges through the lens of game design. In our conversation, we speak about the structure and nature of games and the difference between gamestorming and gamification. In that line, we touch on topics such as experimentation to avoid repetition in the workshops that we deliver and improvisation, and, how professional facilitators turn into magicians of co-creation. As Dave emphasizes the importance of scheduling sufficient time for the closing, he also provides all kinds of examples of how to close workshops in a creative way that doesn’t cut off the conversation flow.

Don’t miss the part when Dave and I discuss the pros and cons of using an extreme stereotype versus a real stakeholder for the design of an empathy map.

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Feeling inspired by the conversation in this episode? We can have our own – take a seat at my virtual table as part of a Mastermind Group.

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