March 3, 2021
102: The Intentional Facilitator: How to turn your passion into a business with Robin Muretisch
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Forging your own career or business in facilitation isn’t easy. As so many of the guests on this podcast can attest to, it’s often the case that we don’t know that we are facilitators until somebody introduces us to the concept.
So, how can facilitators create a career or business in facilitation with intention, strategy, and confidence?
Robin Muretisch is a shining example of how to do this! She joins me in this episode to share such vital advice and insights into how facilitators can launch out on their own, run a business, and avoid the mistakes she made.
Find out about
Starting a career as an independent facilitator with intentionality
Which certifications and experiences made up Robin’s journey, and how she weighs their importance
The key differences between facilitating in-house and independently
How Robin deconstructed a big dream into small, actionable steps
How to network in a way that feels natural, not transactional
How Robin got her first solo gig
Why Robin sees the administrative work of running a business as a privilege, rather than a chore
Questions and Answers
01:23When did you first start calling yourself a facilitator?
04:17Looking back on your first facilitated session, what would you do differently today?
06:57How did you pursue certification and training as a facilitator? What were the lessons you learned?
09:05Can you be truly neutral as a facilitator?
10:48How do you separate what you want from what the group needs?12:36How do you get people to really buy-in to something you are leading and/or facilitating?
14:45How did you go from internal facilitator to external, independent facilitator?
20:22What do you wish you had known before you started as an independent facilitator?
28:20How did you get your first client?
31:22Does word of mouth still work, or do you need to have an online presence, too?
34:49What makes a workshop fail?
37:26How does approaching a session as an external facilitator to differ? Is it liberating to not be too attached to the business?
41:36Do you have a favourite exercise?
50:21If you had a hashtag, what would it be?
51:23What is the one thing you would like listeners to take away from this episode?